Adverts on British daytime TV really are so very irritating. You’re sitting there in your pyjamas, being a useless member of society, when suddenly you get this douchebag
having a right go at you for not reclaiming PPI.
“Don’t you know you may be due PPI compensation? Not interested?! Banks have set aside billions in PPI compensation, yet you’ve still done nothing about it. Can you really afford not to find out if you’re owed up to £7000?”
Like BACK OFF, DUDE. You’re not my mum. I know for a fact I’m not owed any compensation, and frankly your condescending tone is NOT APPRECIATED. Let me watch the same episode of Friends for the billionth time in peace without judging me, will you?!
As an added bonus I’m also being showered with series of short adverts on behalf of Elite Singles, a company founded seemingly entirely on the premise of ‘you know what people hate about online dating? all the romance’. This is the company that last year released the brilliant advert in which ‘Oliver’ said he used Elite Singles ‘to find someone on my intellectual level’. Hmm. I’ll believe that’s your target market when you stop advertising in the middle of the day on comedy central. I some what doubt fictional Oliver would still not have showered by this point in the day.
In the rest of these thrillingly romantic adverts, we meet a chap who doesn’t accept anything but the best, and a lady who’s key reason for using this particular dating website is ‘it helps me weed out the TIMEWASTERS’. To give the advert credit, it’s rather remarkable how they can get their message of ‘if you’re a bit of a dick but you shockingly haven’t been snapped up already, then give this a try’ across perfectly within a ten second advert. Although if they really wanted to get timing down, they may as well give Oliver and company (ha) the boot and just have a tagline that just says ‘for people who still want to feel superior to others even when they’ve been reduced to trawling the internet for love’.
Overall I’d say daytime TV is not best for my attitude, particularly because the Gladstone Brookes guy can’t hear all the threats I end up howling at him after he chastises me for the fifth time.
No wonder everyone is desperate to get a job. Anything’s better than this.
Effing Chaffinch 